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Lucullus: A Revamped Brand Captivating Hong Kong's Younger Audiences
Introduction: Lucullus, a renowned Hong Kong-based chocolate bakery, underwent a transformation after being acquired by an investor in...
Chun Chiu Liu
Apr 2, 20242 min read
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The Chin Family (IFEC): Redefining Financial Literacy in Hong Kong
Introduction: In an effort to improve financial literacy among the general public in Hong Kong, the government body formerly known as the...
Chun Chiu Liu
Apr 2, 20242 min read
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Agile brand rejuvenation, from developer to comprehensive service provider.
Background: Against the backdrop of a profound adjustment in China's real estate industry in 2016, major domestic real estate companies...
Chun Chiu Liu
Apr 2, 20242 min read
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